China Airlines

Houston and Seattle Mid 2000s Taiwan ROC

This video pleasantly mocks the stereotype of the cowboy and the Indian trying to get to Houston and Seattle, desperately asking people all over Taipei how to get there. China Airlines no longer operates passenger flights to either city but the ad is still charming. The dialog is in English but, with the help of Xue-Rong, a Mandarin-speaking new friend, and of a fellow YouTuber, the author added English subtitles at the end.

View this commercial (downloadable AVI movie, 2.4 MB, from YouTube user)

Plum Blossom 1995 Taiwan ROC

In 1995, China Airlines unveiled its new image and new logo, the Plum Blossom flower. It was a move that some might say was directed by a desire to get rid of a nationalistic image. In this commercial, a plum blossom flower travels through mountains, valleys, rivers, while the announcer announces, amid mystic and boastful music, that "There is a change in the air."

View this commercial (downloadable MPEG file, 3.92 MB, from The Night of the AdEaters)

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